Our services

Fractional Heads of Media

This service delivers businesses with all the benefits of a full time head of media for a fraction of the cost of employing a full time staff member.

Your fractional head of media will ensure 100% of your media investment is governed according to best practice and the Ascent proprietary framework on an ongoing basis.

A fractional head of media will also improve media ROI by ensuring an effective measurement framework is in place for your business, and that insights from the framework are being actioned to improve business performance.

Your fractional head of media will also optimise all your media plans to proven marketing science.

Who we work with

Chilon Media Governance works with a range of client types including:

  • C-Suite (CEOs, COOs & CMOs)

  • Business Owners

  • Marketing

  • Procurement

  • Management Consultants

Other areas where we can help

  • Sustainability reporting

  • ESG audits

  • Retail media business case development

  • AI governance

Chilon Media Governance offers a flexible service model.

We work with clients on a project basis - Chilon Media Governance Reviews, or on an ongoing basis - Chilon Fractional Heads of Media.

We also deliver Chilon Media Governance Workshops, designed to upskill marketers and marketing procurement teams on the latest developments in media governance, including providing deep insights into hot topics like principal media.

Chilon Advocacy is where we partner with our clients in supplier negotiations to achieve superior outcomes.

All our engagements start with a free of charge initial consultation.

Chilon Media Governance Reviews

The first project for a new client is typically a Chilon Media Governance Review.

Using Ascent, our proprietary media governance framework, we review how we can improve the governance of your media investment across 22 proven value drivers.

The review will give you a media governance score and quantify the areas where value can be recovered and captured.

Our benchmark is efficiencies of up to 10% of annual media spend. ‍ ‍

These reviews can be provided in 5 business days.

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